:root{--cream:#F7F4EE;--paper:#FFFDF9;--ink:#1A1611;--ink-mid:#3D3830;--ink-lt:#7A7264;--ink-faint:#B8B0A4;--amber:#C8861A;--amber-dim:rgba(200,134,26,0.12);--red:#C0392B;--green:#1A7A4A;--rule:rgba(26,22,17,0.12);--rule-lt:rgba(26,22,17,0.06);
--font-display:'Playfair Display',Georgia,serif;--font-body:'IBM Plex Sans',sans-serif;--font-mono:'IBM Plex Mono',monospace;--container:1100px}
*,*::before,*::after{box-sizing:border-box;margin:0;padding:0}
html{scroll-behavior:smooth}
body{font-family:var(--font-body);background:var(--paper);color:var(--ink);line-height:1.6;-webkit-font-smoothing:antialiased;overflow-x:hidden}
a{color:inherit}
.container{width:100%;max-width:var(--container);margin:0 auto;padding:0 32px;position:relative}
.header{position:fixed;top:0;left:0;right:0;z-index:100;padding:18px 0;background:rgba(255,253,249,0.94);backdrop-filter:blur(12px);border-bottom:1px solid var(--rule)}
.header-inner{display:flex;align-items:center;justify-content:space-between;gap:16px}
.brand{font-family:var(--font-display);font-weight:700;font-size:1.02rem;letter-spacing:0.1em;text-transform:uppercase;color:var(--ink);text-decoration:none;display:flex;align-items:center;gap:10px}
.brand-dot{width:6px;height:6px;background:var(--amber);border-radius:50%;display:inline-block}
.nav{display:flex;gap:28px;align-items:center}
.nav a.link{font-size:0.8rem;font-weight:500;color:var(--ink-lt);text-decoration:none;letter-spacing:0.04em;text-transform:uppercase}
.nav a.link:hover{color:var(--ink)}
.btn-header,.btn{font-family:var(--font-body);font-weight:600;letter-spacing:0.07em;text-transform:uppercase;text-decoration:none;display:inline-flex;align-items:center;gap:10px;border:1px solid var(--ink);transition:background .15s,color .15s,transform .1s;cursor:pointer}
.btn-header{font-size:0.78rem;padding:10px 20px;background:var(--ink);color:var(--paper)}
.btn{font-size:0.85rem;padding:14px 30px;background:var(--ink);color:var(--paper)}
.btn:hover,.btn-header:hover{background:var(--amber);border-color:var(--amber);transform:translateY(-1px)}
.btn.alt{background:transparent;color:var(--ink)}
.btn.alt:hover{background:var(--ink);color:var(--paper);border-color:var(--ink)}
.btn-row{display:flex;gap:14px;flex-wrap:wrap;margin:28px 0 14px}
.hero{padding:132px 0 88px;position:relative;overflow:hidden}
.hero::before{content:'';position:absolute;inset:0;background-image:repeating-linear-gradient(180deg,transparent,transparent 47px,var(--rule-lt) 47px,var(--rule-lt) 48px);pointer-events:none}
.hero-layout{display:grid;grid-template-columns:1fr 1.05fr;gap:72px;align-items:center;position:relative}
.hero-layout.single{grid-template-columns:1fr;max-width:760px}
.kicker{font-family:var(--font-mono);font-size:0.72rem;color:var(--amber);letter-spacing:0.15em;text-transform:uppercase;margin-bottom:22px;display:flex;align-items:center;gap:10px}
.kicker::before{content:'';width:32px;height:1px;background:var(--amber);flex-shrink:0}
h1{font-family:var(--font-display);font-size:clamp(2.4rem,4.4vw,4rem);font-weight:900;line-height:1.06;letter-spacing:-0.02em;margin-bottom:22px}
h1 em,h2 em{font-style:italic;color:var(--amber)}
.hero-body{font-size:1.05rem;color:var(--ink-mid);line-height:1.75;max-width:46ch;font-weight:300}
.fine{font-size:0.82rem;color:var(--ink-lt);font-weight:300;font-style:italic;max-width:52ch}
.report-card{background:var(--cream);border:1px solid var(--rule);padding:36px;position:relative}
.report-card::before{content:'EXAMPLE: SAMPLE DATA';position:absolute;top:14px;right:18px;font-family:var(--font-mono);font-size:0.6rem;letter-spacing:0.12em;color:var(--ink-faint)}
.report-header{border-bottom:2px solid var(--ink);padding-bottom:14px;margin-bottom:22px}
.report-company{font-family:var(--font-mono);font-size:0.7rem;color:var(--ink-lt);letter-spacing:0.1em;text-transform:uppercase;margin-bottom:6px}
.report-title{font-family:var(--font-display);font-size:1.1rem;font-weight:700}
.report-number-row{display:flex;justify-content:space-between;align-items:flex-end;margin-bottom:24px;gap:16px}
.report-big-label{font-family:var(--font-mono);font-size:0.66rem;color:var(--ink-lt);letter-spacing:0.1em;text-transform:uppercase;margin-bottom:6px}
.report-big{font-family:var(--font-display);font-size:2.5rem;font-weight:900;letter-spacing:-0.03em;line-height:1;color:var(--red)}
.report-period{font-family:var(--font-mono);font-size:0.7rem;color:var(--ink-faint);text-align:right;line-height:1.5}
.bar-row{display:flex;align-items:center;gap:12px;margin-bottom:10px}
.bar-label{font-family:var(--font-mono);font-size:0.62rem;color:var(--ink-lt);letter-spacing:0.04em;min-width:132px;text-transform:uppercase}
.bar-track{flex:1;height:6px;background:var(--rule-lt);border:1px solid var(--rule);position:relative;overflow:hidden}
.bar-fill{position:absolute;left:0;top:0;bottom:0;background:var(--ink-mid)}
.bar-fill.red{background:var(--red)}.bar-fill.amber{background:var(--amber)}.bar-fill.green{background:var(--green)}
.bar-val{font-family:var(--font-mono);font-size:0.66rem;color:var(--ink-mid);min-width:60px;text-align:right;font-weight:500}
.report-footer{border-top:1px solid var(--rule);padding-top:14px;margin-top:18px;display:flex;justify-content:space-between;align-items:center;gap:10px}
.report-cta-label{font-family:var(--font-mono);font-size:0.64rem;color:var(--ink-lt);letter-spacing:0.08em;text-transform:uppercase}
.report-status{font-family:var(--font-mono);font-size:0.64rem;color:var(--red);letter-spacing:0.08em;text-transform:uppercase;font-weight:500}
.section-rule{border:none;border-top:1px solid var(--rule)}
section{padding:88px 0}
section.cream{background:var(--cream);border-top:1px solid var(--rule);border-bottom:1px solid var(--rule)}
.section-tag{font-family:var(--font-mono);font-size:0.68rem;letter-spacing:0.15em;text-transform:uppercase;color:var(--amber);margin-bottom:16px;display:flex;align-items:center;gap:10px}
.section-tag::before{content:'';width:24px;height:1px;background:var(--amber)}
h2{font-family:var(--font-display);font-size:clamp(1.9rem,3vw,2.8rem);font-weight:900;line-height:1.1;letter-spacing:-0.025em;margin-bottom:14px}
.section-sub{font-size:1rem;color:var(--ink-mid);font-weight:300;max-width:58ch;line-height:1.75;margin-bottom:48px}
.grid3{display:grid;grid-template-columns:repeat(3,1fr);border:1px solid var(--rule)}
.cell{padding:36px 30px;border-right:1px solid var(--rule);transition:background .2s}
.cell:last-child{border-right:none}.cell:hover{background:var(--amber-dim)}
.cell-num{font-family:var(--font-display);font-size:3.4rem;font-weight:900;color:var(--rule);line-height:1;margin-bottom:16px;letter-spacing:-0.04em}
.cell h3,.step h3{font-family:var(--font-display);font-size:1.02rem;font-weight:700;margin-bottom:8px}
.cell p,.step p{font-size:0.88rem;color:var(--ink-mid);line-height:1.7;font-weight:300}
.list-grid{display:grid;grid-template-columns:1fr 1fr;border:1px solid var(--rule)}
.step{display:flex;border-bottom:1px solid var(--rule);border-right:1px solid var(--rule);transition:background .15s}
.step:nth-child(2n){border-right:none}.step:nth-last-child(-n+2){border-bottom:none}
.step:hover{background:var(--amber-dim)}
.step-num{font-family:var(--font-mono);font-size:0.72rem;color:var(--ink-faint);letter-spacing:0.1em;padding:28px 18px;min-width:62px;border-right:1px solid var(--rule)}
.step-body{padding:26px 26px}
.tbl{width:100%;border-collapse:collapse;border:1px solid var(--rule);margin:18px 0;background:var(--paper)}
.tbl th{font-family:var(--font-mono);font-size:0.66rem;letter-spacing:0.12em;text-transform:uppercase;background:var(--ink);color:rgba(247,244,238,0.7);text-align:left;padding:12px 16px;font-weight:500}
.tbl td{padding:12px 16px;border-top:1px solid var(--rule);font-size:0.9rem;color:var(--ink-mid);font-family:var(--font-mono)}
.callout{border:1px solid var(--rule);border-left:3px solid var(--amber);background:var(--cream);padding:24px 28px;font-size:0.95rem;color:var(--ink-mid);font-weight:300;line-height:1.75;max-width:760px}
.callout b{font-weight:600;color:var(--ink)}
.two{display:grid;grid-template-columns:1fr 1fr;border:1px solid var(--rule)}
.two>div{padding:32px 30px}.two>div:first-child{border-right:1px solid var(--rule)}
.two h3{font-family:var(--font-display);font-size:1.05rem;font-weight:700;margin-bottom:12px}
.two ul{list-style:none}.two li{font-size:0.9rem;color:var(--ink-mid);font-weight:300;padding:7px 0 7px 18px;position:relative;line-height:1.6}
.two li::before{content:'';position:absolute;left:0;top:16px;width:8px;height:1px;background:var(--amber)}
.faq dt{font-family:var(--font-display);font-weight:700;font-size:1rem;margin-top:22px}
.faq dd{font-size:0.9rem;color:var(--ink-mid);font-weight:300;line-height:1.7;margin-top:4px;max-width:66ch}
.price{font-family:var(--font-display);font-weight:900;font-size:3.4rem;letter-spacing:-0.03em;line-height:1}
ol.plain{padding-left:20px;max-width:64ch}ol.plain li{font-size:0.95rem;color:var(--ink-mid);font-weight:300;margin:10px 0;line-height:1.7}
.prose h2{font-size:1.5rem;margin:34px 0 8px}.prose p{font-size:0.95rem;color:var(--ink-mid);font-weight:300;line-height:1.75;margin-bottom:10px;max-width:68ch}
.footer{padding:48px 0 28px;background:var(--ink);color:rgba(247,244,238,0.5)}
.footer-grid{display:grid;grid-template-columns:1.4fr 1fr;gap:48px;margin-bottom:36px}
.footer h4{font-family:var(--font-display);font-size:0.9rem;font-weight:700;color:var(--cream);margin-bottom:12px}
.footer p{font-size:0.82rem;line-height:1.7;font-weight:300;max-width:44ch}
.footer a{display:block;font-size:0.82rem;color:rgba(247,244,238,0.5);padding:4px 0;text-decoration:none;font-weight:300}
.footer a:hover{color:var(--amber)}
.foot-bottom{border-top:1px solid rgba(247,244,238,0.1);padding-top:20px;font-family:var(--font-mono);font-size:0.68rem;letter-spacing:0.06em;display:flex;justify-content:space-between;gap:16px;flex-wrap:wrap}
@media(max-width:900px){.container{padding:0 20px}.hero{padding:108px 0 56px}.hero-layout{grid-template-columns:1fr;gap:40px}.grid3,.list-grid,.two{grid-template-columns:1fr}
.cell{border-right:none;border-bottom:1px solid var(--rule)}.cell:last-child{border-bottom:none}.step{border-right:none}.step:nth-last-child(-n+2){border-bottom:1px solid var(--rule)}.step:last-child{border-bottom:none}
.two>div:first-child{border-right:none;border-bottom:1px solid var(--rule)}.nav a.link{display:none}.brand{font-size:0.78rem}section{padding:60px 0}.bar-label{min-width:96px}.footer-grid{grid-template-columns:1fr;gap:28px}.report-card{padding:28px 20px}}
/* Theme v2: workwear / job-ticket. Hard edges, safety orange, heavy grotesk headlines. */
:root{--cream:#EEEAE0;--paper:#F8F6F0;--ink:#14171A;--ink-mid:#2E3338;--ink-lt:#5F666D;--ink-faint:#9AA0A6;--amber:#E8590C;--amber-dim:rgba(232,89,12,0.10);--red:#C62828;--green:#1B7F4B;--rule:rgba(20,23,26,0.22);--rule-lt:rgba(20,23,26,0.07);--font-display:'Archivo',Arial,sans-serif}
h1,h2{font-weight:900;letter-spacing:-0.035em;text-transform:none}
h1{line-height:1.02}
h1 em,h2 em{font-style:normal;color:var(--amber);box-shadow:inset 0 -0.14em 0 var(--amber-dim)}
.brand{font-weight:900;letter-spacing:0.14em}
.cell h3,.step h3,.two h3,.faq dt,.report-title{font-weight:800}
.hero-body,.section-sub,.cell p,.step p,.faq dd,.callout,.two li,ol.plain li{font-weight:400}
.btn-header,.btn{border-width:2px;border-radius:0;box-shadow:4px 4px 0 var(--amber)}
.btn.alt{box-shadow:4px 4px 0 var(--rule)}
.btn:hover,.btn-header:hover{box-shadow:2px 2px 0 var(--ink);transform:translate(2px,2px);background:var(--ink);border-color:var(--ink);color:var(--paper)}
.btn.alt:hover{background:var(--paper);color:var(--ink)}
.btn{padding:16px 32px;font-size:0.9rem}
.grid3,.list-grid,.two,.report-card,.tbl,.callout{border:2px solid var(--ink)}
.cell,.step{border-color:var(--ink)}
.step-num{border-right:2px solid var(--ink)}.step{border-bottom:2px solid var(--ink)}
.cell{border-right:2px solid var(--ink)}
.two>div:first-child{border-right:2px solid var(--ink)}
.callout{border-left:8px solid var(--amber);background:var(--paper);font-size:1.05rem}
.cell-num{color:var(--amber);opacity:.9}
section.cream{border-top:2px solid var(--ink);border-bottom:2px solid var(--ink)}
.section-rule{border-top:2px solid var(--ink)}
.report-card{background:var(--paper);box-shadow:8px 8px 0 var(--ink)}
.header{border-bottom:2px solid var(--ink)}
.shots{display:grid;grid-template-columns:1.1fr 0.9fr;gap:28px;align-items:start;margin-top:8px}
.shot{border:2px solid var(--ink);background:#fff;box-shadow:8px 8px 0 var(--ink)}
.shot img{display:block;width:100%;height:auto}
.shot figcaption{font-family:var(--font-mono);font-size:0.68rem;letter-spacing:0.08em;text-transform:uppercase;padding:10px 14px;border-top:2px solid var(--ink);background:var(--cream);color:var(--ink-mid)}
.stickybuy{display:none}
@media(max-width:900px){.shots{grid-template-columns:1fr}.cell{border-bottom:2px solid var(--ink)}.two>div:first-child{border-bottom:2px solid var(--ink)}.step:nth-last-child(-n+2){border-bottom:2px solid var(--ink)}
.stickybuy{display:block;position:fixed;left:0;right:0;bottom:0;z-index:90;padding:10px 16px;background:var(--paper);border-top:2px solid var(--ink)}
.stickybuy a{display:flex;justify-content:center;width:100%}body{padding-bottom:70px}}